Conscious Capitalism

ConsciousCapitalismQuotes23-340x236First, I want to apologize for not having posted a blog in a few weeks. I’ve been fighting with my web host and ultimately, had to switch to a new one. With that, came a complete overhaul and redesign of the website, which was quite time consuming. Have a look around the site, if you haven’t already. Let me know what you think!

Now with that out of the way, I have to admit, the website rebuild/migration wasn’t the only reason I haven’t blogged in a bit. I have been doing all of the final wrap up for the event from last month, thinking about the next one and putting in some efforts to start the plan for that and I’ve also been facing some personal issues that could potentially impact the business. Believe me, I’m hoping this is not the case and I’m going to make every effort to make the dream of having Altruistic Events thrive and create amazing, unique and fun events while leaving a positive impact on the world. I feel like it’s my purpose, especially after the Viewing Party event last month and I’m going to do everything I can to make sure that this continues to grow, as I feel like we’ve got a great start and only more good can come.

So, as a result of the recent challenges, I needed to take some time to remind myself that no matter what, end came is making sure this company takes off and is ultimately my full time focus. I started doing some searching after thinking of the companies that inspire me (check out the blog I made about The Giving Keys. They’re amazing!) and I remembered there was a book that I’ve been meaning to read called Conscious CapitalismIt’s about the shift so many companies are making to not only focus on profitability but also leaving a strong positive impact on the world we live in. And at it’s core, that’s exactly what Altruistic Events wants to do. In doing my research, I found an article on the rise of such companies. It’s a really great read and I fully encourage you to check it out:

https://www.americanexpress.com/us/small-business/openforum/articles/the-rise-of-conscious-capitalism-why-doing-good-is-good-business/

Reading it enlightened me to a new classifications that a lot of these businesses are starting to make called “B Corp”. It’s something I’m now going to look into for AE and could be a really good thing. But not only did it educate me on that, it also inspired me. Right now, I have to admit, I’m struggling with the idea that AE could ultimately be profitable. The goal is to be charitable, but I also will need to be able to take care of myself in the process. Honestly, I wondered if that could even happen because there’s honestly a bit of guilt I have in doing that. Taking a fee for a charity event (even if it’s budgeted), somehow felt a little wrong to me. But I know this is something that I have to get over, as there’s room for that and for being able to give back. When I planned the Viewing Party, it was a conscious decision not to take anything for myself. I wanted to make sure that every dollar people donated and the profits made off of the shirt campaign went directly to the charity. I plan on doing this event at least annually and I want to continue that, so that I am making sure to give back. Hopefully, with time (and soon), I’ll start to get hired by other people to help them reach their philanthropic goals and be able to be okay with also making a profit but no matter what, I’m giving back. All of the intention and purpose of AE is to reach goals for giving back and like the photo attached here states, I am going to mindfully make decisions and stay core to that purpose. Hope you stay tuned and along for the ride!

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